JONI: The Lyrical Life of Joni Mitchell
LMI+D provided creative direction and graphic design for the promotional print piece supporting JONI: The Lyrical Life of Joni Mitchell, a children’s book by acclaimed author-illustrator Selina Alko. Published in early 2020, the book is a lyrical, art-filled biography of the legendary singer-songwriter.
To honor the musical legacy and era of Joni Mitchell, Selina envisioned a circular design reminiscent of a vinyl record. LMI+D brought this concept to life with a bold, typographically driven round card that captures the spirit of the book while nodding to the analog format Joni’s music first appeared on.
The limited-edition printed piece was first distributed at Selina’s Brooklyn book launch party in February 2020 and continues to serve as a unique and memorable keepsake. Designed to feel both tactile and collectible, the card blends nostalgia, musicality, and contemporary design in a way that celebrates both subject and author.
“Linda Modica is a brilliant designer and a true pleasure to work with. She created a stunning circular flyer to promote my Joni Mitchell picture book, using quotes and imagery in inventive, engaging ways. Her attention to detail—like choosing fonts that echoed the folk era—gave the piece a subtle, authentic charm. She communicates clearly, meets deadlines, and delivers beautifully. I highly recommend working with her.”
— Selina Alko, Author & Illustrator, Selina Alko Books
Promotional Design
The printed promotional round card was first distributed at her book signing party in Brooklyn, February 2020. Watch Selina read her book about Joni on YouTube.  Follow Selina Alko on Instagram.
Follow Selina Alko
Follow Selina on Instagram, Twitter  @selinaalko
Visit her website to see all her books and illustrations.  www.selinaalko.com
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