The NICE Experience
Bringing an Ideal Infusion Care Environment to Life
The NICE Experience gives conference attendees an inside look at an ideal infusion center, bringing equipment, technology, and care practices together in a demonstration environment. Created for the National Infusion Center Association (NICA), it helps participants explore ways to improve operations and patient safety.
LMI+D developed the visual identity and extended it across dimensional signage, desk graphics, and supporting communications, giving the experience a distinct, cohesive presence within the annual conference.
Services Provided
Visual Identity | Environmental Graphics | Signage Design | Print Collateral | Social Media Graphics
Visual Identity | Environmental Graphics | Signage Design | Print Collateral | Social Media Graphics
Environmental Design
An 11-foot cube stack gave the NICE Experience a distinctive presence within the conference space. Evolving from an initial concept for a uniform, four-sided column, the stacked format introduced dimension and visual interest while displaying the experience’s branding, presenter and sponsor recognition, and program information. LMI+D designed the graphics across the cube faces to create a cohesive composition with clear visibility from multiple directions.
Creative Direction + Visual Identity
LMI+D created a distinct identity for the NICE Experience while maintaining a clear connection to NICA’s parent brand. The wordmark integrates an IV droplet into the letter “C,” connecting the name directly to infusion care. NICA’s recognizable blue circle mark reinforces that relationship, establishing a visual foundation for signage, environmental graphics, and promotional materials.
"Linda has done a fantastic job creating designs for our programs, from unique logos and design elements to large structures for in-person events. She is extremely thoughtful and detailed, providing many options and thorough explanations for her design choices. She is invested in ensuring her clients are satisfied with the finished product."
- Rachel Dunn, Member Relations Manager at National Infusion Center Association
A Connected Experience
Coordinated signs and registration desk graphics extended the NICE Experience identity across key attendee touchpoints. The two signs presented program information and sponsor recognition, while the branded desk provided a recognizable welcome point for participants.
Branded Social Media
Branded social media graphics brought the NICE Experience identity into conference promotion, highlighting the program, presenter, and sponsors. Consistent typography, color, and logo placement connected the digital materials to the onsite experience.
The NICE Experience identity extended to embroidered logos on infusion and guest chairs, carrying the branding into the demonstration setting.
Let’s Design Your Next Immersive Experience
Whether you're building a mock environment, launching a branded healthcare initiative, or producing a standout industry event—LMI+D brings strategy, clarity, and cohesion to every touchpoint.
Whether you're building a mock environment, launching a branded healthcare initiative, or producing a standout industry event—LMI+D brings strategy, clarity, and cohesion to every touchpoint.